mailchimp alternatives comparison guide

Best Alternatives to Mailchimp

Are you tired of using Mailchimp for your email marketing campaigns? Well, you'll be surprised to know that there are several alternatives out there that offer even better features and options.

From Zoho Campaigns to Drip, Campaigner to Constant Contact, there is a wide range of alternatives to choose from. These alternatives cater to various needs, whether you have a large contact list, need advanced automation, or want customizable templates.

But which one is the best? Stay tuned to find out as we explore the top alternatives to Mailchimp and uncover the hidden gems that can revolutionize your email marketing strategy.

Key Takeaways

  • Zoho Campaigns and MailerLite are user-friendly and cost-effective alternatives to Mailchimp.
  • Drip is an ideal choice for e-commerce businesses seeking personalized customer experiences.
  • Campaigner is an efficient email marketing solution with a user-friendly interface and excellent customer service.
  • GetResponse, Moosend, Brevo, ActiveCampaign, and Constant Contact are comprehensive marketing platforms with advanced automation capabilities.

Zoho Campaigns

Zoho Campaigns offers a user-friendly and cost-effective alternative to Mailchimp, providing a range of powerful features for email marketing success. With Zoho Campaigns, you can take your email marketing efforts to the next level.

One of the standout features of Zoho Campaigns is its free forever plan, which allows you to send up to 6,000 emails per month and manage up to 2,000 contacts. This is a great option for small businesses and startups looking to maximize their marketing efforts without breaking the bank.

Zoho Campaigns makes it easy to create visually appealing emails with their drag-and-drop template editor and library of pre-designed newsletter templates. You can customize these templates to align with your brand and create a professional-looking email campaign in minutes.

In addition to email marketing, Zoho Campaigns offers a range of other features to enhance your marketing efforts. You can segment your mailing list to ensure that your messages are reaching the right audience. The platform also includes customizable sign-up forms, allowing you to capture leads and grow your customer base.

For those looking to automate their email marketing, Zoho Campaigns has got you covered. The platform offers automation features that allow you to set up drip campaigns, send personalized emails, and track customer engagement. This can save you time and effort while still delivering targeted and relevant messages to your audience.


Now let's explore MailerLite, another user-friendly and cost-effective alternative to Mailchimp that offers a range of powerful features for email marketing success.

With MailerLite, you can enjoy a seamless experience thanks to its drag-and-drop editor and email automation builder. One standout feature of MailerLite is its free plan, which allows you to send up to 12,000 monthly emails and includes a landing page builder with 10 landing pages. This makes it an ideal choice for small businesses, startups, and bloggers who are looking for a reliable and affordable email marketing solution.

MailerLite also excels in contact management and mailing list segmentation with its customizable sign-up forms. You can easily organize your contacts and target specific groups for more effective campaigns. While it may not be suitable for larger businesses with a high volume of emails, MailerLite's all-in-one marketing platform provides advanced features such as automation, making it a great alternative for businesses with 1,000 or fewer subscribers.


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Drip offers advanced automation features and targeted email campaigns, making it the ideal choice for e-commerce businesses seeking personalized customer experiences.

With Drip's email marketing automation, you can create automated email sequences that engage your customers at every stage of their journey. One standout feature is the ability to send abandoned cart emails, which helps you recover lost sales by reminding customers to complete their purchases.

Drip also provides powerful segmentation options, allowing you to categorize your audience based on their behavior, preferences, and demographics. This enables you to tailor your emails to specific customer segments, increasing the relevance and effectiveness of your campaigns. Additionally, Drip's lead scoring feature helps you identify your most engaged and valuable subscribers, allowing you to prioritize your efforts and focus on nurturing those relationships.

With Drip's advanced analytics, you can track the performance of your email campaigns and gain insights into your customers' behavior. This data-driven approach empowers you to make informed decisions and optimize your strategies for maximum impact.

Furthermore, Drip's advanced automation capabilities enable you to create sophisticated workflows that automate repetitive tasks and deliver personalized experiences at scale.


Looking for an efficient email marketing solution with a user-friendly interface? Campaigner might be the answer.

With advanced automation features like abandoned cart reminders and personalized campaigns, Campaigner helps businesses improve customer engagement and increase conversions.

Not only does it offer unlimited email marketing and A/B testing, but it also provides contact management, mailing list segmentation, and customizable sign-up forms for targeted communication.

Efficient Email Marketing

Efficient Email Marketing with Campaigner offers advanced automation features, personalized customer experiences, and easy workflow templates for businesses looking to enhance customer engagement and drive sales.

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With Campaigner, you can create targeted email campaigns and workflows that are tailored to your customers' preferences. The platform provides advanced automation capabilities, including abandoned cart reminders, to help you increase conversions and improve customer retention.

Campaigner also offers unlimited contacts and users, allowing you to scale your email marketing efforts without restrictions. You can choose from a variety of pre-designed email templates and landing page templates to create visually appealing and professional campaigns.

Additionally, Campaigner provides excellent customer service to ensure that you have the support you need to succeed. If you're looking for a Mailchimp alternative that offers advanced features and a generous free plan, Campaigner is worth considering.

User-Friendly Interface

With Campaigner's user-friendly interface, businesses can easily navigate and optimize their email marketing efforts. Campaigner offers a drag-and-drop template editor, allowing users to create visually appealing email campaigns effortlessly.

Additionally, businesses can take advantage of Campaigner's library of pre-designed newsletter templates to create professional and engaging content. Campaigner provides unlimited email marketing and A/B testing capabilities, enabling businesses to thoroughly optimize their campaigns.

Contact management features, including mailing list segmentation and customizable sign-up forms, are also offered by Campaigner, making it easy to efficiently manage and grow email lists.

With a range of customization options and marketing automation workflows, Campaigner proves to be a great Mailchimp alternative for users looking for a user-friendly interface.


email marketing automation platform

GetResponse offers a comprehensive marketing platform with advanced automation capabilities and competitive pricing, making it a strong contender as an alternative to Mailchimp.

Here are some key reasons why GetResponse could be the best alternative for your email marketing needs:

  • All-in-one solution: GetResponse provides an all-in-one marketing platform that includes email marketing, automation workflows, A/B testing, and contact management. With all these features in one place, you can streamline your marketing efforts and save time.
  • Advanced automation: GetResponse takes automation to the next level by offering personalized customer experiences. You can create dynamic content, segment your audience based on their behavior, and send targeted emails to maximize engagement and conversions.
  • Competitive pricing: GetResponse offers competitive pricing plans that cater to businesses of all sizes. Whether you're a small business or a large enterprise, you can find a plan that suits your needs and budget.
  • Free plan: GetResponse offers a free trial that allows you to test the platform's features and performance before committing to a paid plan. This gives you the opportunity to see if GetResponse is the right fit for your business.

With its unlimited features, customer segmentation capabilities, and performance-driven approach, GetResponse stands out as one of the best alternatives to Mailchimp. Give it a try and see how it can take your email marketing efforts to the next level.


For businesses seeking an email marketing platform with attractive designs and functionalities to engage with a large customer base, Moosend offers a comprehensive solution tailored specifically for retailers. With Moosend, you can create stunning emails that capture your audience's attention and drive them to take action. The platform provides advanced features that allow you to segment your contact list and send personalized emails to different user groups. This level of customization ensures that your messages resonate with your audience and deliver maximum impact.

Moosend's features are designed to help businesses effectively engage with a sizable customer base through email marketing. Whether you're a small e-commerce platform or a large retailer, Moosend has the tools you need to succeed. The platform offers unlimited emails, allowing you to reach out to your customers as often as needed. This is a significant advantage over Mailchimp, which imposes limitations on the number of emails you can send.

In addition to its attractive designs and unlimited emails, Moosend also offers a free plan that allows you to get started without any upfront costs. This is especially beneficial for small businesses and startups looking for a cost-effective alternative to Mailchimp. With Moosend, you can leverage the power of email marketing to drive sales and build lasting relationships with your customers.


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Are you looking for a powerful and affordable email marketing app that offers personalized marketing automation and CRM functionality? Look no further than Brevo. This Mailchimp alternative provides everything you need to create effective and engaging email campaigns.

Here are four reasons why Brevo is one of the best email marketing options available:

  • Free Plan: Brevo offers a free plan that allows you to have unlimited contacts and send up to 300 emails per day. This is perfect for small businesses on a tight budget.
  • Email Builder: With Brevo's easy-to-use drag-and-drop email builder, you can create professional and visually appealing campaigns without any coding knowledge.
  • Lead Generation: Brevo provides tools for creating landing pages and forms to capture leads and grow your email list. This makes it easy to generate leads and convert them into customers.
  • CRM Functionality: Brevo goes beyond just email marketing by offering CRM functionality. You can manage your contacts, track interactions, and segment your audience for targeted campaigns.
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In addition to these features, Brevo also offers automation workflows and SMS marketing, making it a comprehensive solution for content creators, bloggers, and nonprofits. Whether you're a small business or a large enterprise, Brevo has the tools you need to succeed in your email marketing efforts.


Looking for an alternative to Mailchimp?

ActiveCampaign offers competitive pricing options starting from just $9/month, making it a cost-effective choice for businesses.

With its advanced automation features and integration capabilities, ActiveCampaign can help you streamline your marketing efforts and deliver personalized email content to your audience.

Pricing Options

ActiveCampaign offers a range of pricing options tailored to meet the needs of businesses at different stages of their email marketing automation journey.

Here are some key points about ActiveCampaign's pricing structure:

  • ActiveCampaign provides a 14-day free trial for users to explore its features and capabilities before committing to a paid plan.
  • The Lite plan starts at $9/month and is suitable for those starting with email marketing automation. It includes email marketing, marketing automation, and a subscription form builder.
  • The Plus plan, priced at $49/month, is designed for growing businesses. It offers advanced features like CRM with sales automation, contact and lead scoring, and deep data integrations.
  • The Professional plan, priced at $129/month, is ideal for businesses with complex marketing requirements. It includes features like predictive sending, customer attribution, and advanced reporting.

With its affordable pricing options and advanced features, ActiveCampaign is a great alternative to Mailchimp for businesses looking to enhance their ecommerce marketing efforts.

Automation Features

ActiveCampaign's advanced automation features enable businesses to create personalized customer experiences and targeted email campaigns. With ActiveCampaign, you have access to a powerful email automation builder that allows you to automate your marketing processes and deliver highly personalized content to your subscribers.

You can easily segment your audience based on their behaviors, interests, and demographics, ensuring that your messages are targeted and relevant. ActiveCampaign also offers a variety of workflow templates and autoresponders, making it easy to set up automated campaigns without any coding or technical skills.

Additionally, ActiveCampaign provides excellent customer support and allows you to integrate with social media platforms, sign-up forms, and transactional emails. If you're looking for advanced segmentation and the ability to create targeted and personalized email campaigns, ActiveCampaign is a top choice for your email marketing software needs.

Integration Capabilities

With its robust integration capabilities, ActiveCampaign seamlessly connects with popular apps, platforms, and CRM systems, allowing for easy synchronization of contact data and effective cross-channel marketing campaigns.

Here are some key integration capabilities of ActiveCampaign:

  • Integration with popular e-commerce platforms like Shopify and WooCommerce for streamlined marketing automation in Mailchimp alternative for eCommerce.
  • Seamless integration with CRM systems, enabling easy synchronization of contact data and customer insights.
  • Integration with popular social media platforms and advertising channels for effective cross-channel marketing campaigns.
  • API and developer tools provided by ActiveCampaign facilitate custom integrations and tailored solutions for specific business needs.

These integration capabilities make ActiveCampaign a powerful email marketing tool for e-commerce stores, as it allows you to capture leads, send professional emails, and leverage web push notifications to enhance your email marketing services.

Constant Contact

Constant Contact is an all-in-one email marketing platform that offers an easy-to-use template editor, unlimited email marketing, and a range of features designed to meet the needs of small businesses and non-profits. If you're looking for an alternative to Mailchimp, Constant Contact could be a great option for you.

Constant Contact offers a lot in terms of email marketing capabilities. With its drag-and-drop template editor, you can easily create visually appealing emails without any coding skills. The platform also provides unlimited email marketing, allowing you to send as many emails as you need to reach your audience.

In addition to its email marketing features, Constant Contact offers a variety of other useful tools. It includes contact management, mailing list segmentation, and customizable sign-up forms to help you effectively manage your contacts and target your email campaigns. The platform also offers event management features, social media marketing integration, and AI-driven content recommendations to enhance your email marketing efforts.

While Constant Contact's free plan is limited, its premium plans include more advanced features suitable for larger businesses. The platform also offers unlimited contacts, ensuring that you can grow your email list without any limitations.


marketing automation software provider

Looking for an alternative to Mailchimp? Consider HubSpot.

With its all-in-one marketing platform, HubSpot offers a range of features including email marketing, CRM, automation workflows, and sales tools.

Not only does HubSpot seamlessly integrate with popular platforms like WordPress and Magento, but its powerful analytics and personalized content make it a top choice for content creators, bloggers, and businesses looking for advanced automation capabilities.

Pricing Comparison

HubSpot's pricing for email marketing and CRM offers a cost-effective alternative to Mailchimp, starting at $45 per month.

Here are a few key points to consider when comparing HubSpot's pricing with Mailchimp:

  • Paid plans start at $45 per month, providing a powerful email marketing platform at a competitive price point.
  • HubSpot offers a free plan that includes email marketing service, making it an attractive option for small businesses or those looking to grow their email list.
  • In addition to email marketing, HubSpot's paid plans include features like live chat, lead generation tools, and marketing automation, giving you a comprehensive set of tools to streamline your marketing efforts.
  • Unlike Mailchimp's tiered pricing structure, HubSpot's pricing is transparent and scalable, allowing you to align your investment with your business's growth.
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Features Overview

With its all-in-one marketing platform, HubSpot offers a comprehensive set of features to streamline your marketing efforts.

HubSpot provides free email marketing with its free plan, allowing you to send up to 2,000 emails per month to an unlimited number of contacts. This ensures that you can reach your audience effectively without any additional costs.

Additionally, HubSpot offers advanced email marketing features such as drip email campaigns, A/B testing, and landing pages to enhance your campaign performance.

The platform seamlessly integrates with popular platforms like WordPress, WooCommerce, and Magento, making it easy to connect with your existing tools.

User Reviews

Users of HubSpot can gain valuable insights and feedback from real-world experiences through the platform's User Reviews feature. This feature allows users to read and learn from the experiences of other HubSpot users, helping them make informed decisions about the platform.

Here are four reasons why User Reviews in HubSpot are essential for those considering Mailchimp alternatives:

  • Real-world experiences: User Reviews provide firsthand accounts of using HubSpot, giving potential users a glimpse into the platform's practical applications and performance.
  • Decision-making aid: By reading User Reviews, users can assess whether HubSpot aligns with their specific business needs and requirements.
  • Strengths and weaknesses: User Reviews reveal the strengths and weaknesses of the platform, enabling users to make an informed judgment about its suitability.
  • Valuable resource: The User Reviews feature in HubSpot offers a valuable resource for understanding the platform's capabilities and limitations, helping users make the right choice.


email marketing automation platform

AWeber's customizable templates, advanced automation, and segmentation features make it a compelling alternative to Mailchimp for businesses of all sizes. With AWeber, you can create stunning email campaigns that resonate with your audience and drive results.

Here's why AWeber stands out as a top choice for email marketing:

Features Performance Contact List
Customizable templates AWeber's drag-and-drop editor allows you to easily create professional-looking emails that match your brand's style and tone. AWeber's contact list management makes it simple to organize and segment your subscribers, ensuring targeted and personalized communication.
Advanced automation AWeber's automation features let you set up email sequences, follow-ups, and targeted campaigns based on subscriber behavior, ensuring timely and relevant messages. AWeber's automation capabilities save you time and effort while maximizing the impact of your email marketing efforts.
Unlimited emails With AWeber, you can send unlimited emails to your subscribers, allowing you to stay in touch with your audience without worrying about restrictions or additional costs. AWeber's unlimited emails ensure that you can communicate with your subscribers as frequently as needed, helping you build and nurture strong relationships.

If you're considering making the switch from Mailchimp, AWeber offers a free plan for up to 500 subscribers, making it a cost-effective choice for small businesses. Its range of features, including A/B split testing and a landing page builder, further enhances its value as a top Mailchimp alternative. Experience the power of AWeber and take your email marketing to new heights.

Frequently Asked Questions

What Is the Best Alternative to Mailchimp?

The best alternative to Mailchimp for email marketing is Zoho Campaigns. It offers unlimited email marketing, A/B testing, contact management, and customizable sign-up forms, making it ideal for large contact lists.

Is Mailchimp the Best for Email Marketing?

Mailchimp offers top features for email marketing, but it's not the only option. Consider alternatives like Zoho Campaigns, MailerLite, Drip, Campaigner, and Omnisend for advanced automation, user-friendly interfaces, and affordable plans.

Is Hubspot Better Than Mailchimp?

HubSpot is a robust alternative to Mailchimp, offering advanced email marketing features, powerful automation capabilities, and seamless integration with various platforms. Its analytics, CRM integration, and customer support make it a compelling choice.

Which Is Better Brevo or Mailchimp?

Brevo and Mailchimp are both popular email marketing platforms, but Brevo offers advanced features like automation workflows and SMS marketing. Pricing and user reviews should be considered when comparing the two.


As you explore the best alternatives to Mailchimp, consider the symbolism of finding the perfect solution that aligns with your unique needs. Just as a key unlocks a door, these alternatives can unlock new opportunities for your email marketing success.

With their advanced features, customizable templates, and affordable pricing options, you can confidently choose the alternative that will take your email campaigns to new heights.

Make a wise choice and let your email marketing journey begin!

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